Wycombe Wanderers Sports & Education Trust (WWSET) are pleased to announce the appointment of Mark Fawkes as the new Head of Fundraising and Communications. This role, new to the organisation, sees Mark join the WWSET Senior Leadership Team from the Wycombe Wanderers Football Club Creative department, which he led as ‘Head of Creative’ for the 2020-21 season.
As Head of Fundraising, Mark will execute and develop our evolving long term fundraising strategy across a range of projects and fundraising opportunities, including identifying new revenue streams and growing our ‘Friends of WWSET’ programme. He will be tasked with developing this strategy, enhancing the public profile of the Wycombe Wanderers Sports & Education Trust and increasing the number of people using the charity’s services and supporting its work.
In his role as Head of Communications, Mark will be the strategic lead for all future Wycombe Wanderers Sports & Education Trust external and internal communications, bringing the stories that have made WWSET a success over the years to a wider and more varied audience. Setting the direction and tone of a new content strategy, the role will see him work collaboratively with internal and external stakeholders to deliver news of our work to key demographics, developing a brand voice and maintaining brand integrity across all existing and new channels.
Mark joins WWSET with a wealth of experience in the fields of education and digital marketing. Having worked towards a degree in Psychology with the Open University, he spent several years in Special Educational Needs (SEN) education, primarily within Autistic Spectrum Disorder (ASD) provisions. However, it was in 2016 that he turned his hand to Digital Marketing, starting as a Junior and working his way up to Digital Campaign Manager working within the charity sector, leading communications campaigns with charities such as the British Heart Foundation, Save the Children and UNICEF.
Our new signing started with Wycombe Wanderers at the start of the 2020-21 season and has contributed artwork to support the match day social media content, commercial sales decks, the new WWFC ticketing website, and with the Worldwide Wanderers Phenomenon. He also contributed written content to the matchday programme. He created several of the pitchside LED banners and implemented a Content Management System for controlling content output on over 70 screens across Adams Park Stadium. He worked on getting the ‘ChairboysLive’ pregame show up and running in its original format and went on to produce the ‘WandererCam’ episodic video series.
Mark lives locally in High Wycombe with his wife Vicky, his three sons Lee, Jack and Benji, and their faithful Labrador, Max. He enjoys playing the drums and the bass guitar (not at the same time, obviously), flying drones and tries to speak Swedish as best he can!
“This is a really exciting new role, and is an opportunity that I am thrilled to have been offered”, Mark said of his new role, “Wycombe Wanderers Sports and Education Trust do genuinely inspirational work, and I’m really happy to be able to work with Paul and the team to bring these stories to life and secure some much-needed funds to help us do even more. I have some big plans, and I can’t wait to get started!” Watch this space.
Mark can be contacted at firstname.lastname@example.org with any communications or fundraising ideas, suggestions or collaborations. His inbox is always open!